Description:
Okay - class?, class?, class? - oops sorry, had a Sister Mary Elephant flashback.
Before I move on, I’d like to share a small experiment I did recently using elements from the first 2 Be Seen articles. You did read them didn’t you? 
I recently put 4 photos up in my Flickr account – 2 of the Mens' Diamond Ring, and 2 of the Double Swinging Topaz pendant (both are in the gallery here). One each (ring and pendant) photos, I just added to my jewelry groups I belong to. The other set I added to my groups AND added them to Diigo, Mr Wong, Delicious, and Stumbleupon. The view differences were staggering. For the ring photo 1 (heavily bookmarked) the views were 134 for one day, while the un-bookmarked photo 2 received only 43 views. The same for the pendant photo 1 – bookmarked, the views were 271, and photo 2 received only 15 views. Social bookmarking DOES work. 
Google Tools
Now that you've added your work in every social bookmark ( http://www.jewelrylessons.com/jewel/node/8421 ) you can, and started a blog (http://www.jewelrylessons.com/jewel/node/8573 ), now it's time to for more tools to get you into searches, and see how well things are working, AND see what needs to be changed to be more effective.
First you’ll need to get a Google account if you don’t already have one. Now before you start groaning about having another e-mail account (I can hear you), aside from being about the best e-mail service on the planet (no I don’t work for them), it is loaded with simple, but very useful tools. Gmail is free, and though it may take a little getting used its well worth it.
1) You have the ability to enable POP3 settings (without having to pay extra like Yahoo), so that you can still use Outlook, and Outlook Express mail.
2) You can have all your other mail accounts forwarded to Gmail, and access them all from one location, and set up filters and folders to easily keep track.
3) You have labels and filters, you set up so your mail is automatically sorted and labeled, and be color coded. Corra helped to put this one to the best use, as I have it set up to sort my sales, and PayPal receipts.
4) There is built in chat with other Gmail contacts, with one click…
5) A one click vacation responder with personal message…
There is a search mail function that actually works well, and tons of other features.
2 of the most useful features (I bet you thought I wasn’t going to get to it) are Google Alerts and Google Base
Google Alerts –http://www.google.com/alerts
I have igoogle as my homepage, so to get to alerts, I just click on the “my account” link at the top right. Underneath your profile and personal settings are the tabs to access all sorts of useful goodies besides Alerts and Base.
Adsense -- Blogger -- igoogle -- Talk -- Docs -- Orkut -- YouTube -- Gmail -- Picassa Web Albums -- Adwords -- Groups -- Web History
If you click on “more under try something new”, you have a full page of tools worth checking out.
Once you are on your account page, click on alerts. For the most part you will want to choose “comprehensive” to get the most information from your alert, but you can set the alert for specifics, such as news.
Now you enter your search terms – You’ll want to create a new alert for each term. Set up alerts for your name; your user ID – all of them if you have more than one; your shop name, again all of them if you have more than one; your products, especially if they are very specific, such as the name of a tutorial or a very unique design to YOU (try not to use just the term ‘tutorial’, you’ll be flooded with all kinds of miss-information); the title of your blog(s), the address of your blog(s); your username at every site you’re registered at, or have an account with such ashttp://www.myspace.com/bobbiwired
There are no limits to how many alerts you can create, so ‘cover all your bases’. Set up a folder for “Google alerts”, and color code it so it doesn’t get lost in your mail.
Not all returns will pertain to you, but those sometimes provide useful info too, in helping to refine your alerts, and see what people are searching for. I set my alerts to once a day – that’s once a day for EACH alert, which depending on how many alerts you have, will determine how much info is returned. Most alerts will show what folks were searching for, and where they finally landed in their search.
Google Base -http://www.Google.com/base
Now to help move you along, there is Google Base, a free service for submitting all kinds of content for Google to host. You manually put your products and info into Google search engines. You can post items one at a time; use a data feed by uploading a spreadsheet or XML file which allows you to uploaded multiple items at one time; or for the techno-savvy there is API.
All 3 options have wonderful, very detailed instructions.
If you already have an Etsy shop – http://letsets.com has a free Google Base formatter. You just enter your user name or ID number and click “fetch my items”. It returns a complete list of all your shop items. At the bottom of the list, is the link to save the XML file to your computer, and even a link right there to take you back to Google Base to input your whole shop into Google.You can set it to renew on a monthly basis, or delete and re-create it, it if you have a lot of changes in your shop.
Now if you've stuck with me through all this go have a beer, cup of hot tea, or play at recess – you earned it. 
Thanks for listening….SEE ya soon...........
~Bobbi
http://MyWiredImagination.etsy.com
http://www.KarmaWired.blogspot.com
You have told me this stuff both on the phone and in person, but it really helped me understand better reading it. Some of these things I already do and others I will be because I understand it better.
http://www.spikesstoneworks.etsy.com http://spikesstoneworks.artfire.comSpike
Hi Bobbi,
thanks for pointing out all the myriads of advantages of having a Google account! I recommend it to my friends all the time, because googlemail and Picasa are so convenient, but most of the features you mentioned are completely new to me.
Up to now, I (as a private person) always tried to get seen as little as possible on searchlists. You'll never know what loonie may stalk your kids, if you spread your family photos too generously on the web...!
If I really want to dig into online business, I gotta change this attitude soon, at least concerning my second identity as "Doctor Yu" advertising her unique jade jewelry.
But I won't jump the gun on it, either - there are enough amateurish, incomplete to unreadable websites, blogs and e-shops out there. I don't want to add another one.
Haste makes waste. Therefore I want to add a critical thought, addressed to all beginners and semipros:
Before you get noticed online a lot - and you sure will, if you follow Bobbi's great tips and leave the rest to Google - make sure that your offerings on the web are worth being found! Look at your online presences with the eye of a possible customer.
Remove or redo old efforts and web entries that could throw a bad light on your recent professional presentations, or else being found a lot could also mean a bad backlash to your flourishing online business.
Hope you don't mind me chiming in, no offense meant!
Jutta
No offense taken at all Jutta!!! - You brought up a very good point - You DON'T know who will read what you write and present. It is an unfortunate 'fact of life' that bad people exist everywhere, from perverts to thieves. I do believe however that used smartly Google Alerts can help keep you posted on not only good attention, but bad as well. To show my point - I used to have my own "personal address" - "rmaw.net". I made the mistake of getting it through Yahoo, which amazingly enough, has some of the worst security measures on the net. Shortly after getting it, I started receiving some really vulgar spam FROM MYSELF - grrrr. Someone had spoofed my ID, and was using it as their own. And I was paying for it literally to the tune of $60 a year. I have since canceled it (Yahoo was never able to explain how they have this happen so much but Google doesn't - another point in Google's favor). My Google alerts are still set up for this identity, and it kills me that I still get hits for this related to porn - although they are getting fewer.
I write these articles to help get you noticed online, and with care and common sense it CAN BE in a good way...
~Bobbi
http://www.MyWiredImagination.ETSY.comhttp://MyWiredImagination.ARTFIRE.com
http://Flickr.com/groups/JewelryLessons
http://KarmaWired.blogspot.com
http://mywiredimagination.blogspot.com
I will now officially spend the next few hours going to all the suggested sites to get my jewelry out there. I really appreciate all the suggestions, including putting paypal buttons on my blog...duh never thought of that! I was already going in this direction, but thanks for all the great ideas.Lynn Bennett
http://designsbylynnea.com
http://designsbylynnea.artfire.com
http://www.myspace.com/designsbylynnea
http://s258.photobucket.com/albums/hh261/designsbylynnea/
http://www.freewebs.com/designsbylynneaboutique/
http://blog.designsbylynnea.com